NeoGames and People’s Postcode Lottery partner to create Postcode Lottery Scratch

Discussion in 'Good News - Bad News!' started by Mike, Aug 10, 2009.

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  1. Mike

    Mike Administrator Staff Member

    Pioneers of the online scratch card industry, NeoGames, provide fully branded Scratch card
    operations to People’s Postcode Lottery.

    2009, August, 10th: NeoGames, global leaders and pioneers of online scratch cards,
    have today announced the partnership with People’s Postcode Lottery, to provide a white
    label scratch card website. People’s Postcode Lottery is a well known postcode based
    subscription charity lottery organization in the North East of England, Sweden and the
    Netherlands.

    NeoGames have custom-made and personalised design materials for People’s Postcode
    Lottery’s current brand to create a fully managed scratch cards site. People’s Postcode
    Lottery Scratch site will offer over 40 scratch games to its target market audience.
    The NeoGames and People’s Postcode Lottery partnership combines NeoGames’ growing
    successful online scratch card fully managed solution with a brand new lottery division. Both
    companies have the sheer passion and determination to create a new and exciting online
    scratch card offering for the People’s Postcode Lottery audience.

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    Michael Labrecque, CFO of NeoGames, states:
    “All over the world scratch cards are closely associated with lotteries and for the first time,
    the two products have been put into a successful synergy. We are looking forward to
    building a successful and profitable future with People’s Postcode Lottery. ”

    Alec Burett, Web Marketing Manager of People’s Postcode Lottery has stated:
    "The People's Postcode Lottery are delighted to be working with NeoGames to create our
    new scratchcards product. We are confident that the coming months will see us develop a
    strong player base, and enhance the enjoyment of the lottery for our existing customers."

    About NeoGames:
    NeoGames is the pioneer and global leader of the online scratch card market.
    Holding an EU gaming license in Malta, NeoGames has been offering flexible solutions ranging
    from fully managed operations to customized integration of its scratch card offerings. Since
    its establishment in 2005, NeoGames has hosted the largest number of players worldwide
    with over 1 billion cards sold across the NeoGames Network.
    About People’s Postcode Lottery:

    The People’s Postcode Lottery (PPL) is the lottery for charities in Scotland. Founded by
    Novamedia BV, an international charity lottery operator, which operates Postcode Lotteries
    in the Netherlands, Sweden and England with a total of over 5.4 million tickets sold each
    week. On an International scale, Novamedia have raised over 3.1 Billion Euros for charitable
    organisations across the globe.
     
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