Playtech is one of the most innovative casino software developers in the world. If you’re into branded or licensed content based on popular movies and TV shows, you’ve probably played one of their games. They take great pride in creating products that follow through with the branded content’s theme and storyline, and also deliver some of the best graphics and sound on the market today. Some of the things worth knowing about the company are detailed below. The History of Playtech Part of the secret to the company’s success could be its founders. Unlike other start-ups that were created by someone who specialized in a single department, Playtech brought together a group of experts in multiple fields. People with experience in casinos, software development and multimedia joined forces in 1999 to create the one-of-a-kind venture. Based in Estonia, the company grew in popularity quickly, and their games were soon played throughout most of Europe. In addition to their first-rate games, the company has grown by slowly purchasing other gaming companies, which has helped them extend their reach into online poker and bingo, as well as further cementing themselves as a premier sports betting software company. Playtech Products To date, the company has over 500 casino, poker and sportsbook games and they release around 50 new titles every year to keep their library fresh. They also hold contracts with huge companies like HBO, Marvel, MGM, and NBC, which allows them to develop licensed content. Some of the most notable gambling software packages include: A bingo network (Around 13,000 daily players through their subsidiary, Virtue Fusion) The iPoker network (Online poker that often hosts in excess of 35,000 players at once) Land-based casino programs (Through their subsidiary,Videobet.) Live casino (Online games that feature a live dealer) Mobile casino Online lottery and scratch games Sportsbook (Sports betting, produced by their subsidiary,Geneity Limited) Playtech Technology As noted earlier, the firm routinely acquires other companies that have a hand in the online gaming, casino industry or software development. For this reason, the technology they use is incredibly diverse and also top of the line. It has allowed them to develop software that makes it easy for their affiliates to manage online and retail setups jointly, and has aided in the assortment included in their product line. They also have a team devoted to research and development, which helps them determine what consumers want in a game and then come up with a strategy to deliver it. They have also created cross-platform compatibility that ensures players are able to play games on numerous devices, using a single account and log-in. This not only means that players can log on using a smartphone, tablet or PC, but that they can also use a land-based machine to bet, and continue later with their phone. Many of their games offer social options, like chat and messaging, which keeps people coming back for familiar friends. In regard to webmasters and online casino owners, the company provides the highest levels of service, an entire suite of management tools, easy interfaces and loads of customizations. This makes them one of the top choices for entrepreneurs trying to break into the industry. Playtech Online Slots A few of their most well-known casino games include: The Avengers Captain America Elektra The Fantastic 4 Ghostrider Irish Luck The Incredible Hulk Iron Man The Incredible Hulk The Mummy Thor Wolverine X-Men The Future Unfortunately, US Internet gaming laws have shut out many businesses. After the Unlawful Internet Gaming Enforcement Act of 2006 was passed, Playtech, among others, pulled up stakes and stopped accepting American consumers. This wasn’t because they were forced to, but more so, because the laws are unclear and companies wanted to protect themselves from any legal liability. Should the laws be made more transparent or altered, US players might start to see more software developers and casinos edge back into the market. As of now, though, Playtech remains one of the biggest and best producers in online gaming throughout Europe and Asia. On the whole, Playtech is to gaming what Weebly or Wordpress is to website creation. They develop fantastic and unique games, which are loved by consumers. They add in total portability between devices. Then, they deliver an array of tools that allow online casino owners to fully customize and seamlessly manage their enterprise. They have even gone so far as to incorporate tracking technology that allows owners to examine how members use their site, so they can improve the experience. This makes their online casinos some of the best-run ones available anywhere on the net. Between that, their state-of-the-art technology, diversity, and quality, they’re also well-respected and liked by consumers worldwide. Instead of focusing on bling, as others in the industry have done, they’ve put their heart and soul into creating technology that isn’t duplicated anywhere else, and it seems to have served them well thus far.